100xrecruiting.com

VP of Marketing (Path to CMO)

100X Recruiting • Alpharetta, GA (On-site)
📅 Posted yesterday💰 $180,000
About the job
Compensation

$180,000 base + bonus

About the role

A $150M company is hiring a hands-on VP of Marketing to drive growth across retail, B2B and B2C channels. You'll manage a small team with a core focus on email marketing and driving conversions, while building organic growth and doing much of the work yourself. The company runs on Salesforce. This role has a clear path to CMO.

What you'll do
  • Manage and develop a small marketing team
  • Own email marketing strategy and execution end to end
  • Raise conversion rates across B2B and B2C funnels
  • Create and implement marketing ideas that generate millions in new revenue
  • Lead creative, organic growth initiatives across channels
  • Use Salesforce data to target, track and improve campaigns
  • Roll up your sleeves and execute, not just set strategy

Must-haves

  • B2B and B2C / retail marketing
  • Email marketing
  • Conversion rate optimization
  • Organic growth
  • Salesforce

Nice-to-haves

  • E-commerce
  • Team leadership
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